90th Annual Easter Promenade

When: Sunday, April 9th, 12:30pm
Where: Kick-off at 5th & South Street + Best Dressed Contest at Headhouse Plaza

Hop on over to the South Street Headhouse District for the 90th Annual Easter Promenade on Sunday, April 9th! This popular Easter tradition is free, family-friendly, bunny-positive, and overflowing with fashion razzle dazzle!

The promenade kicks off at 12:30pm at 5th & South Street, and ends at the Headhouse Plaza on 2nd & Lombard Street! Grand Marshal Henri David will lead the pack down South Street, accompanied by Mr. and Mrs. Cottontail and several of their fuzzy friends (Psst: They all love to take selfies, and there will be two photo stations at the Headhouse Plaza)!

This year, FOX29 will be hopping into the mix as our media partner and their on-air talent will also be joining in the fun, including Alex Holley, Drew Anderson, and Ellen Kolodziej! Thanks to our candy sponsor, Frankford Candy, every contestant in the Best Dressed Contest will hop away with a goody bag of chocolate! Finally, we are proud to be partnering with Philadelphia drag queen Brittany Lynn, who will be walking in the Promenade, and the Drag Queen Story Time Program, which promotes literacy to children of all ages with style, flair, and creativity-while reading stories about love, diversity, and acceptance!

The Best Dressed Contest will commence at the Headhouse Plaza. Fashion enthusiasts of all ages and genders are invited to celebrate the day by showing off their most extravagant holiday-themed costumes. Hundreds of children, families, and pets enter the contest in hopes to win prizes in categories including:

+ Best Dressed Infants/Babies
+ Best Dressed Child (Ages 2-5)
+ Best Dressed Kid (Ages 6-10)
+ Best Dressed Teen (Ages 11-17)
+ Best Dressed Adult
+ Best Dressed Family
+ Best Dressed Pet
+ Best Easter Bonnet
+ Best South Street Razzle Dazzle

This year’s star-studded panel of judges and special guests include founders of Philadelphia Fashion Week Kevin Parker and Kerry Scott, TV Host & Entertainment Contributor Jen Su, and more! Prizes for the Best Dressed Contest include gift cards for new district businesses like Cuzzy’s Ice Cream Parlor, Brazas BBQ Chicken, and Redcrest Kitchen, in addition to The Philly Game Shop, Atomic City Comics, Hale & True Cider Co., Ac’cent on Animals, Sprinkled Sweetness, and The Bagel Place!

For anyone looking to compete in this year’s contest, South Street is the perfect place to pick up new pieces for your spring wardrobe, including Easter dresses and suits, new-to-you vintage flair, a fresh pair of kicks, as well as fabric to make your own outfit!

Whether you’re looking for a bite to eat, or a full meal for the whole family, the South Street Headhouse District has restaurants, cafes, and bars ready to serve you! Do your pre- and post-Easter shopping in the South Street Headhouse District, including everything from Easter bonnets to Easter gifts, and you’ll be one happy, hoppy bunny! Need a fresh cut, color, or styling? Or maybe a fresh coat of nail polish? Treat yourself to dozens of services in the South Street Headhouse District so you feel refreshed and energized for the big day!

While you’re in the area, don’t forget to participate in the South Street Egg Hunt—your egg basket could be full of $$$!

Artwork by Lazy Beam.

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Thank you to our partners:

Thank you to our sponsors:


Apr 09 2023


12:30 pm - 4:30 pm

Other Locations

Headhouse Plaza
S. 2nd and Lombard Streets